Turn Off the News and Get to Work

If you own a martial arts school, or any business for that matter, you are likely paying close attention to the economic news as it unfolds. Not just you, but all your customers are doing it too.

CNBC received record ratings recently, beating out some of their more mainstream stations. People are hooked to this stuff. It seems it is all anyone wants to talk about.

So I am going on a ‘Turn it OFF NOW!!!’ campaign. The media is not helping the situation. We all get it. We know there is bad stuff happening. But there is nothing we can do about it either.

Agonizing over every little detail of the economic downturn is just making matters worse. People are walking around like zombies waiting for the other shoe to drop. And this forces their wallets to tighten up whether or not they have financial problems.

Don’t get caught up in all of this hype as a business owner. Don’t make knee jerk reactional moves that could negatively affect your business because some pundit is yelling about the Apocalypse. This too shall pass.

Once the milk has spilled, all we can do is clean it up and move on. So what are you doing to move forward and make this a great month, year, etc?

I am doubling my efforts. I am trying to be efficient but no more than I normally am.

I am looking for new ways to keep our current students happy and enroll more new ones. We do a whole lot of free community seminars normally, so that is being taken to an even higher level as people are tightening their wallets.

If traditional ads are not pulling the new students in, you need to get out into your community and press the flesh. Do seminars, host events, network. Do anything and everything. But just don’t let this doom and gloom stuff scare you into inaction.

Don’t let your fears rule your actions. Make your actions rule your fears.

And if you have not yet checked out my new Bully Seminar Success system, go to this website now. This will help you get new students for sure.